Today I visited the Ice Cream Museum in Downtown Los Angeles where everyone was enjoying the fun and bright exhibit to start off their summer. The popular exhibit which already had several weekends sold out for the months of May and June while it is in town debuted in NYC last summer and is now coming to LA where celebrities and influencers are already planning visits to the made-for-Instagram exhibition with endless photo ops and colorful displays. The trend for interactive experiences that are tailored to digital and social media for consumers has really taken off and soon new virtual reality experiences will be the next big thing attracting people to events. The pop art style exhibit brought food and design trends together using pop culture phenomenons like "goth ice cream" and neon signs with fun sayings in bright colors such as hot pink as well as rainbow decorations inspired by the popular unicorn trend. Workers encouraged guests to have their phones out and take pictures embracing the fact that consumers are constantly checking and posting on social media. The exhibit was great for guests looking to get an amazing photo shoot and taste the latest ice cream craze of the summer such as Mochi and, appealed to all ages with games like ping pong and even a sprinkle pool to play in scattered throughout the tour. However, the fast paced tour didn't leave much time for a lot of information about the exhibit and the social media popularity of the museum didn't reach many outside of Southern California. I wore a retro Ice Cream themed look with my favorite Kate Spade "What's the Scoop" tote and hot pink Kate Spade dress. Check out photos from my visit below!
No detail was too small to be left undone and I loved the simple artistic design of this cool rainbow coat rack.
The exhibit was tailored to it's location in California and included samples from the popular California ice cream shop McConnel's and fun photo ops of popular SoCal landmarks like the Venice beach boardwalk.
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